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We create the world’s most comfortable shoes for healthcare heroes. Shifts makes top quality footwear that’s not only comfortable and functional, but will help you look good, feel good and help you stay at the top of your game. We want you to focus on what you do best - saving lives.

How it started

Shifts is a collective founded by two young Kiwi entrepreneurs who set out to cure their Mum’s aching feet from long shifts on the ward.

Our mission is to help healthcare heroes look good, feel good and perform at their best all day long. We created Shifts with your comfort, style and carbon footprint in mind.

How It's Going

Designed in Berlin, we consulted with local RNs and Doctors to learn what they need to perform at the highest level on the ward. We rigorously tested over 10 unique prototypes to create the perfect shoe that you will never want to take off.

Everything Shifts creates will withstand whatever comes your way on the ward.